In this article we will discuss the ins and outs of Wechat Marketing, one of the fastest growing social network applications. Many companies such as Yahoo!, Facebook and Foursquare use We chat to promote products and events, spread the word on We chat, and even build viral opt-in lists. We chat is very similar to Twitter, but a lot more popular. The following is a summary of some of the most popular features on Wechat, as well as how to get the most out of Wechat.
We chat allows users to create viral marketing campaigns. One of the most viral marketing campaigns I have seen used We chat was an email marketing campaign. Users would create a viral email marketing campaign and then distribute it via instant messenger, Facebook, ezines, etc. This campaign did extremely well, and ultimately led to huge growth in the We chat marketing account. To do this, there are a few things you should do:
* Make sure you have good content. We chat works off of the concept that you create and post content, and other people will talk about it. If you don’t have good content, you will not get started and won’t grow. In addition to content, you will also need to include a marketing call to action, so that your content gets picked up by others who may be interested in using We chat as a marketing tool.
* Be careful about making multiple accounts. When most people first see We Chat, they will just use their We chat account to see what others have said, so you want to limit your user name and display name to around 5 or 10 characters, depending on the size of your account and the type of content you have created. This will make it easier for your customers to identify you and will help to draw them to your original content.
* Avoid the spam filters. Although the We chat platform is free, it has developed its own set of filtering software that blocks ads, profanity, and other content which is deemed to be spam. Many marketers have reported having their accounts deleted simply because they did not abide by this particular rule. Because of this, it is a good idea to use a separate wechat account for your actual business purposes and then use your regular Chinese accounts for more social networking and personal conversations. While it will take a little longer to establish, you will be able to begin building a large audience for your business without any of the problems that are present with the regular Chinese Weixin accounts.
We chat is the fastest growing communication platform between the Chinese market and the rest of the world, simply due to the ease of use. The Chinese messaging system works as a matchmaker for groups of people who want to connect with one another, allowing marketers to reach out to members of these groups with the promise of free advertising. However, because of its popularity and ease of use, it can also be abused in order to spam members of the Chinese community. Make sure to take precautions when using Wechat marketing so that you do not fall victim to this unwanted practice. By doing this, you will be able to establish a strong presence within the Chinese market and attract members that you would not otherwise be able to attract on your own.